Vision

To become the local leader in entrepreneurial and SME banking.

Mission

Reduction of poverty and unemployment through the provision of financial services and non-financial to achieve comprehensive, sustainable and economic development for the local communities in urban and rural areas and to reach financial sustainability and growth of the Bank.

Strategic Goals

1-      Reduction of Poverty and unemployment.

2-      Increasing the standard of living of our customers by offering high-quality, diverse and professional banking services.

3-      Sustainable economic development of local communities in urban and rural areas.

4-      Achieve meaningful revenue from financial services to achieve financial sustainability and growth of the Bank.

5-      Access to the largest possible proportion of the target population through the expansion of the geographical spread in urban and rural areas and “mobile Banking”.

6-      Dissemination of the principles and concepts of Islamic banking.